Western Carwash Association

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Western Carwash Association

WCA exists to connect car wash operators and vendors, strengthen our industry in the west, and support member success through advocacy and education.

Founded in 1955, the Western Carwash Association represents 12 western states:
Alaska
Arizona
California
Colorado
Hawaii
Idaho
Montana
Nevada
Oregon
Utah
Washington
Wyoming

10/08/2026

Heath Pomerantz, CEO of WOW Car Wash, is heading to CONNECT 2026. Are you?

Join fellow car wash operators and industry professionals for two days of fresh ideas, valuable conversations, and an inside look at real operations, including education sessions, networking, and behind-the-scenes site tours.

CONNECT is built for the people moving this industry forward. Come ready to exchange ideas, make meaningful connections, and leave with takeaways you can put to work in your business.

Register today: https://www.wewashcars.org/events/EventDetails.aspx?id=2053384&group=

10/07/2026

Alex Lazar, CEO of Ocean Blue Car Wash, is heading to CONNECT 2026. Are you?

Join car wash operators and industry professionals for two days focused on practical ideas, meaningful connections, and real-world learning, including education, networking, and behind-the-scenes car wash site tours.

If you’re looking for ideas you can take back to your business, and the chance to connect with others doing the same, CONNECT is where you’ll want to be.

Register today: https://www.wewashcars.org/events/EventDetails.aspx?id=2053384&group=

10/05/2026

Day 1 of CONNECT doesn’t end when the sessions do.

After a full day of education, we’re heading to for the WCA CONNECT Evening Reception.
Located inside Grand Prairie’s historic Fire Station No. 1, FireHouse Gastro Park transformed a 20th-century fire station into a gathering place featuring indoor and outdoor spaces, a full-service bar, food, and live music. The venue itself is a fitting continuation of a day that includes conversations about creative development and adaptive reuse.

Join us for live music, food, drinks and an evening with fellow car wash operators and industry partners before we hit the road for the CONNECT Car Wash Tour the following morning.

WCA CONNECT 2026
October 27–28 | Grand Prairie, TX

Education. Connections. Real-world operations. And a night out together in Grand Prairie.

Register today: https://www.wewashcars.org/events/EventDetails.aspx?id=2053384&group=

10/01/2026

Toyota didn’t become synonymous with operational excellence by accident. It built a system around process, continuous improvement and getting more from the operation already in place.

At WCA CONNECT 2026, Monte Mitchell brings lessons shaped by his experience with Toyota and the Toyota Production System to the car wash industry.

In “Trust the Process: Getting More From the Car Wash You Already Own,” Monte will explore how operators can uncover opportunities within their existing washes — capturing missed sales, reducing wasted labor, converting more first-time customers into repeat business and measuring whether operational changes are actually delivering results.

October 27–28 | Grand Prairie, TX
Kleen-Rite Distribution Facility

Register today: https://www.wewashcars.org/events/EventDetails.aspx?id=2053384&group=

09/21/2026

See adaptive re-use in action at CONNECT 2026.

Wash Masters transformed a former CVS into the car wash you see here—giving an existing retail property an entirely new purpose.

It’s one of the stops on the CONNECT 2026 Car Wash Tour, where we’ll explore creative development strategies, unconventional sites and how operators are making challenging properties work.

Join us October 27–28 in Grand Prairie, Texas, for two days of education, networking and an inside look at some of the market’s most interesting car wash developments.

Register today: https://www.wewashcars.org/events/EventDetails.aspx?id=2053384&group=

09/18/2026

Get out of the meeting room and into the car washes.

Day 2 of WCA CONNECT takes you on the road for an inside look at car wash sites across the Dallas area.

See how operators approached unusual properties, conversions and different wash models — including projects you’ll hear about during Day 1’s Creative Expansion Panel.

Walk the sites. See the decisions up close. Ask questions. And take ideas home that you can apply to your own operation or next project.

WCA CONNECT 2026
October 27–28 | Grand Prairie, Texas

Day 1: Education + Operator Insights
Day 2: Car Wash Tour

Register today: https://www.wewashcars.org/events/EventDetails.aspx?id=2053384&group=

09/17/2026

The best experiences are about more than the service itself.

At Cowboys Golf Club, it’s not just the course that brings people back. It’s the welcome, the setting, the attention to detail and all the little moments that make the day memorable.

The same is true at your car wash.

Customers may arrive looking for a clean car, but loyalty is built through the experience surrounding it. Make every interaction memorable, consistent and worth repeating—and you give customers a reason to choose you again and again.

Join WCA at Cowboys Golf Club on October 26 for a memorable day on the course with fellow car wash professionals.

Get in the game: https://www.wewashcars.org/events/EventDetails.aspx?id=2070099&group=

09/16/2026

Growth doesn’t always start from the ground up.

At Raceway Car Wash, one building has served three very different businesses: bank, restaurant, and now car wash.

During the CONNECT 2026 Carwash Tours, walk the site and examine the decisions that transformed an existing property into a new growth opportunity. See how adaptive reuse can unlock overlooked real estate, overcome site scarcity, and expand your footprint in the markets that matter.

When the perfect empty lot doesn’t exist, look at what’s already standing.

Join us October 27–28 in Grand Prairie, Texas: https://www.wewashcars.org/events/EventDetails.aspx?id=2053384&group=

09/15/2026

Join us at Cowboys Golf Club on October 26th for an afternoon built around more than the game — beautiful surroundings, a memorable course experience, and plenty of time to connect with colleagues, customers and friends from across the car wash industry.

Between tee shots and friendly competition, you may find that some of the best connections of the event happen out on the course.

Come for the golf. Leave with stronger relationships.

Registration Link: https://www.wewashcars.org/events/EventDetails.aspx?id=2070099&group=

09/14/2026

Marketing is more than offering a free wash. It’s giving customers a reason to remember you when they’re ready for one.

A customer might see your message today but will need a wash next week. The question is whether your brand comes to mind at that moment, and whether they have a reason to choose you when that time comes.

At CONNECT 2026, Caleb Clark of Hook & Ladder will explore how to segment your effectively audience, identify the moments that trigger a wash, and build marketing that stays with customers beyond a single promotion.

Hosted by Kleen-Rite

Register Here: https://www.wewashcars.org/events/EventDetails.aspx?id=2053384&group=

Address

2443 Fair Oaks Boulevard #1177
Sacramento, CA
95825

Website

http://www.wewashcars.org/

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