08/30/2026
One thing business ownership keeps teaching me is that leadership doesn’t always look like pushing for more.
This year has looked a little different. Revenue is down, we’ve had to make some hard decisions, we’ve said goodbye to some people, and welcomed new faces.
None of that is easy, but I’m learning that good leadership is also about knowing when to adjust, protect what you’ve built, and make thoughtful decisions for what comes next.
I’m incredibly proud of Southern Domestic Diva and the people who continue to be part of this story.
The goal isn’t just growth.
It’s building something that lasts.
To the other business owners out there — what is this season teaching you?