13/10/2017
Its an old Adage, “YOUR SHOES REVEAL YOUR PERSONALITY”
Then why are shoes ignored when it comes to care & hygiene?
One area most may not think of when it comes to the image we portray is in our footwear. Shoes are an important part of our apparel and lifestyle. To realize that much before the looks or aesthetics the role that Shoes play, they are the SHIELD for our feet as they go through a tough and harsh usage pattern daily. Our shoes always protect our feet in all conditions from the roughness of the field, heat, cold whilst they face the wear and tear. Our clothes go through some daily environment challenges turning it into a smelly and dirty. In response to this, we wash them, clean them and iron them. Cleaning and maintaining clothes is a regular process that we follow, but sadly shoes don’t come to the picture. The height of discrimination is that when your shoe stinks you only wash the socks and ignore the shoes completely. We feel shoes are ignored from cleansing just because of lack of awareness and inaccessibility of professional service provider.