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Livetrend is an innovative Fashion Trend Analytics solution, relying on Big Data and AI, in order to analyse the trends and the market in real time to develop bestseller products.

Join the Livetrend team for a comprehensive decoding of the SS27 runway shows, powered by data collected and analyzed by...
23/09/2026

Join the Livetrend team for a comprehensive decoding of the SS27 runway shows, powered by data collected and analyzed by our AI throughout the Fashion Weeks.

You will discover our essential guide to building your next collections. 
Fill out the form below to participate in the

SS27 FASHION SHOWS TRENDSTORMING
online on October 15th, 2026
at 5pm (CEST) - Paris
at 11pm (EDT) - New York

Admission is free upon accreditation.

This edition of MICAM Milano set a milestone for our long lasting partnership. We renewed our unique trend area with a c...
22/09/2026

This edition of MICAM Milano set a milestone for our long lasting partnership. We renewed our unique trend area with a clean fresh look and held multiple presentations on Ai, consumers, footwear colors and trends and presented our seasonal buyers guide. We continued to contribute on the successful fashion show with its trends and core shoe selections. In case you missed it, here some snippets. Make sure to join us next year in Milan first the event!

16/09/2026

For this SS27 Micam Edition, our trend Area got a new look. Clean lines, strong impact. With we translated the 4 macrotrends of the season into an immersive experience. Reach out for the buyer guide if you have missed the opportunity to come to milan these days

With 23M total TikTok views and a further +32% growth in August,   proves that even an established core trend can contin...
10/09/2026

With 23M total TikTok views and a further +32% growth in August, proves that even an established core trend can continue to gain momentum. Driven by creators such as Nara Smith, the aesthetic romanticises domesticity, from-scratch cooking and hyper-femininity, offering escapism from modern pressures while sparking debate around gender roles, privilege and independence.
Its influence is expanding across culture, with BookTok hit Yesteryear critically exploring the same fantasy, and into fashion through prairie silhouettes, lace, aprons, gingham, vintage florals and nostalgic homemaker styling.

Kinda chic -  to trust Livetrend with your next assortment to increase sell-through and reduce overstock. We believe tha...
09/09/2026

Kinda chic - to trust Livetrend with your next assortment to increase sell-through and reduce overstock. We believe that data enriches our work in collection and product development from start to finish, making it more directional and effective. What about you?

Bedazzled BloomHave you bedazzled everything yet?The trend traces back to TikTok’s DIY glow-up culture, where a sticker ...
07/09/2026

Bedazzled Bloom
Have you bedazzled everything yet?

The trend traces back to TikTok’s DIY glow-up culture, where a sticker sheet of rhinestones turns any flat object into a personalized flex. It borrows heavily from Y2K pageant aesthetics and early-2000s bling, but the price point stays firmly accessible. That’s the trick: crystals were once a marker of luxury, now they’re a marker of effort and personality instead.

Moving into fall, we can take this menswear fashion show style direction with us. Get the band tees and leather jackets ...
04/09/2026

Moving into fall, we can take this menswear fashion show style direction with us. Get the band tees and leather jackets out for your indie bandmate look.

Join us at MICAM Milano from September 13–15 at Rho Fiera! ✨ We’re bringing you essential insights into footwear trends,...
25/08/2026

Join us at MICAM Milano from September 13–15 at Rho Fiera! ✨ We’re bringing you essential insights into footwear trends, consumer behaviors, and AI that will be shaping the future of fashion.

See you in Milan! 🇮🇹

MICAM SS27 MilanFashion

Menswear is entering its most cinematic era in years. Think Miami Vice, but sharper, softer, and more luxurious. SS27 is...
28/07/2026

Menswear is entering its most cinematic era in years. Think Miami Vice, but sharper, softer, and more luxurious. SS27 is looking nostalgic without feeling like a costume. Pastels, oversized tailoring, high waists, retro graphics, and razor-sharp sunglasses are leading the next wave of menswear.

PREPPYMAXXINGThe collegiate wardrobe gets reimagined as something bigger, bolder, and a little irreverent. Striped sweat...
08/07/2026

PREPPYMAXXING
The collegiate wardrobe gets reimagined as something bigger, bolder, and a little irreverent. Striped sweaters, argyle vests, and rugby polos layer over corduroy and denim, while loafers and knee socks nod straight to varsity roots. But nothing here stays quiet: proportions swell, patterns clash on purpose, and colors get louder than any actual campus dress code. Ties and shirt collars sneak into shorts and cropped silhouettes, keeping the schoolboy references playful rather than stiff. Wales Bonner, W***y Chavarria, Prada, Philipp Plein, Acne Studios, Vetements, EGONLAB, MSGM, and Thom Browne all reinterpret the codes their own way, from tailored polish to exaggerated street energy. It’s prep school style, pushed past good behavior into something far more knowing.

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